Generating fresh leads is one of the biggest challenges for every business and having a clear marketing plan is key. A lot of businesses don’t take marketing that seriously, but marketing is an extension of your wider business strategy and it should be one of the most...
Marketing models are guidelines that help you analyse specific areas of your business. They can act as a roadmap and help figure out such things as your business’ objectives, performance, internal and external environments, specific tactics and many more. This article...